Spatial Graphic Design is a sub-type of graphic design that is interior-specific, creating a connection with people in an interior space. It can be a multidisciplinary approach, literal or conceptual. It includes components that create layers of meaning, by way of brand, culture, subject, concept or theme, and can also include way-finding and signage. Spatial graphic design can take communication to another level, making it an experience.
Image: BTW Company Office - Poutama Design, Window Manifestations
Spatial Graphic Design
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The relationship between graphics and space is symbiotic. Graphics when well considered and relatable, can make spatial environments more engaging and memorable. These environments offer a way for graphic design to evolve in its connection, by sharing stories, conveying brand values and crafting a holistic visual experience. Spatial graphics can nurture a sense of place, by finding deep, emotional or cultural ties, and fostering a connection with occupants and visitors, who interact in the space.
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Human-centred design, considers real people at the centre of the design development process. This looks at the big picture - the story, the people, the culture, the brand, the space, behaviours, feelings and connections - enabling holistic designs that resonate, and are focused on your audience's needs.
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Hall of Design collaborates with other industry experts to bring these experiences to life.
While our focus is primarily project management, design concept and graphical elements, we also collaborate with interior designers, architects, signwriters and other professionals, depending on the nature and complexity of the project.
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COMING SOON!